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<Research>JPM Lifts POP MART's TP to HKD350, Expects 4Q Sales to Jump on Holiday Season
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According to a JPMorgan research report, POP MART (09992.HK)'s 3Q25 sales surged by 245-250% YoY in 3Q25, way above the broker's expectation of 140% and the market expectation of 180%. On a QoQ basis, 3Q25 is expected to see a growth of 64%.

JPMorgan forecasted POP MART's 4Q25 sales to leap by 184% YoY on the back of increased production capacity and the upcoming traditional holidays such as Halloween, Thanksgiving, Black Friday, and Christmas. Accordingly, the broker raised its 2025-27 earnings forecasts by 9-17%. Its estimates for 2025 sales and earnings growth were 209% and 340% YoY, respectively.

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POP MART's target price was lifted from HKD320 to HKD350, with a rating of Overweight.
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