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MEITUAN-W's Keeta Plans to Conduct Marketing Promotion with Mega Event Econ to Promote Local Catering Consumption
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Keeta, the food delivery platform of MEITUAN-W (03690.HK), welcomed the Hong Kong government's new Budget, which proposes various measures to promote the development of the local economy and support local enterprises, including proactive planning of mega event economy to promote the retail tourism industry, and capitalizing on the resumption of the “multiple-entry endorsement” in Shenzhen, etc., Keeta said. Keeta believed that the multi-pronged approach will help boost the overall consumption market sentiment, and it may combine with the mega event economy for marketing and promotion in the future to jointly advance local catering and food delivery consumption. As of the end of 2024, the order volume of small and medium-sized merchants at Keeta grew 2x YoY. AAStocks Financial News |
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