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ByteDance to Launch Mobile Game 'Mobile Legends' in CN on Thur to Challenge Tencent's Honor of Kings
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Mobile Legends: Bang Bang (MLBB), a multiplayer battlefield mobile game developed by ByteDance's subsidiary Moonton Technology, will be launched in mainland China on Thursday (23rd) to challenge TENCENT (00700.HK)'s Honor of Kings. MLBB has been downloaded 700 million times on Apple's (AAPL.US) App Store alone, generating a net revenue of US$1.4 billion from in-app purchases (excluding app store fees), according to data from Sensor Tower. Launched in 2015, Honor of Kings is the highest-grossing app in history, with revenue in China reaching US$12 billion. AAStocks Financial News |
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