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CN SAMR To Crack Down on False Marketing, Other Behaviors in Live Commerce Field, Strengthen Anti-monopoly Enforcement in Platform Econ
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Shu Wei, deputy head of China's State Administration for Market Regulation (SAMR), said at the press conference that the next step will be to regulate the order of competition in the market by means of promoting a fair and transparent platform rules, reducing the cost burden of merchants on the platform and purifying the ecology of the live commerce industry, etc.. The authority will also work to rectify the use of platform rules to undermine fair competition, infringe on the legitimate rights of merchants and consumers on the platform, and crack down on false marketing and other behaviors in the live commerce field. The authority will focus on key areas such as the platform economy, people's livelihood security and natural monopoly, strengthen anti-monopoly law enforcement, enhance system and capacity construction and comprehensively promote anti-monopoly supervision by law, credit supervision and intelligent supervision, so as to better serve the high-quality development of the economy and society, Kuang Xu, Deputy Director General of the Law Enforcement and Inspection Bureau of the SAMR, said. AAStocks Financial News |
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