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Taobao, Tmall Plan to Establish Account Integrity System, Optimize 'Tuihuobao' Mechanism
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BABA-W (09988.HK) (BABA.US)'s Taobao Tmall Group (TTG) held a merchant services conference, and announced plans to set up the e-commerce industry's first account integrity system in order to jointly build a healthy e-commerce ecosystem. Merchants will be able to file complaints and feedbacks into the integrity system for behavior such as unusual refund-only, false returns, use of web images or amended images. Depending on the circumstances, the platform will reject the user's post-sale application or impose a single store or platform purchase restriction. To address the issue of the cost of returning and exchanging products, Taobao and Tmall intended to further optimize the “Tuihuobao” mechanism to help merchants further reduce operating costs. AAStocks Financial News |
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