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BABA-W Becomes CCTV's Exclusive Co-op E-Commerce Interactive Platform for 2025 Spring Festival Gala
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The main station of CCTV announced that it had recently nailed an exclusive e-commerce interactive platform cooperation with BABA-W (09988.HK)(BABA.US) for the main station's 2025 Spring Festival Gala. CCTV also held a press conference to launch, under the Spring Festival Gala Season for the 2025 Year of the Snake, the Copyright Cultural and Creative Cooperation Plan, Main Station Cultural and Creative Cooperation Model and Channel Construction Plan, which will be based on the Spring Festival Gala's program content. It will be combined with the Lunar New Year's traditional culture and customs as well as popular culture of the current era of the digital economy as an extension, widely developing IP brand authorization and marketing cooperation of copyrighted cultural and creative products for the Spring Festival Gala. AAStocks Financial News |
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