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BABA-W Invests in S Korean E-commerce ABLY with ~RMB510M
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South Korean e-commerce platform ABLY said parent company ABLY Group received a KRW100 billion (equivalent to about RMB510 million) equity investment from BABA-W (09988.HK) (BABA.US).

Through the investment, Alibaba will reportedly seize a 5% stake in ABLY Group. ABLY plans to continue to secure KRW100 billion of investment from Silicon Valley and overseas sovereign wealth funds, starting with the attraction of Alibaba's investment.

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According to ABLY, the investment will increase its corporate value to KRW3 trillion, placing it on the list of “unicorn” companies.

ABLY Group operates ABLY, a women's style e-commerce platform; 4910, a men's fashion mall; and Amood, a Japanese fashion mall.
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