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Institution: CN Smartphone Sales Drop 9% YoY During 'Double 11'; Apple iPhone Sales Record Double-digit Fall
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China's sales of smartphones during 2024 “Double 11” shopping festival fell 9% YoY, mainly due to sluggish market demand as a result of the weak economy, which weakened consumers' enthusiasm on promotional activities, according to a report released by market research firm Counterpoint Research. Sales of major handset brands varied, with Apple (AAPL.US)'s iPhone series and HONOR recording double-digit declines. While the iPhone 16 Pro and iPhone 16 Pro Max became the best-selling models during the shopping festival, Apple still found it difficult to resist the flagship model launch waves by its Chinese competitors. XIAOMI-W (01810.HK)'s sales still slipped 6% YoY, despite a strong start with the launch of its Xiaomi 15 series. AAStocks Financial News |
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