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Tmall's Double 11 Kicks off; 20 Brands' Sales Excel RMB100M in 30min
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Tmall's Double 11 Shopping Festival officially kicked off at 8pm last night (14th), with beauty brands becoming the highlight of the event.

Within the first 30 minutes of the event, 20 brands had sales of over RMB100 million, among which 8 individual products also reaped sales of RMB100 million.

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