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Taobao's 'Refund Only' New Policy Blocks Avg. 400K+ Unreasonable Requests/ Day Over Past 2 Mths
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Since Taobao officially launched the "Refund Only" optimization policy for all merchants on August 9, it has intercepted over 400,000 unreasonable "Refund Only" requests on average per day over the past two months, Chinese media reported. In the past two months, the proportion of merchants with a high experience score of 4.8 and above on the Taobao and Tmall platforms has climbed to 36%. For these merchants, Taobao quitting or reducing proactive intervention in "Refund Only" scenarios has encouraged merchants to actively serve consumers. In addition, Taobao has also granted different levels of autonomy to merchants with experience scores in other segments. AAStocks Financial News |
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