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<Research>CICC: KUAISHOU-W Aims for 60% GPM, Confident in Achieving Long-term Positive ROI for Local Biz
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On KUAISHOU-W (01024.HK)'s investor day this year, the management set a target of achieving a 60% GPM and reducing the main sales expense ratio to 30%, while expressing confidence in realizing a long-term positive return on investment (ROI) for local business, according to a report issued by CICC.

In terms of artificial intelligence (AI), the company noted that its Kling AI has a 3 to 6-month industry-leading advantage and will continue to maintain this edge through technological path selection, algorithm innovation, and other capabilities.

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